Getting Started
Quickstart Guide
Launch your first DOOH advertising campaign in 5 simple steps using FairAds AI.
Follow this step-by-step guide to launch your first Digital Out-Of-Home (DOOH) campaign on app.fairads.in.
Step 1: Fund Your Wallet
To book screen inventory, navigate to Payments & Wallet:
- Go to the Wallet tab.
- Click Add Funds or top up your account balance using UPI, Card, or Net Banking.
- Wallet credits will be applied immediately to cover campaign bookings.
Step 2: Start New Campaign Builder
Click the + New Campaign button in the sidebar navigation or go to Campaigns > New.
Follow the 5-step wizard:
1. Strategy & Goal
- Define your campaign title, objective (Brand Awareness, Product Launch, Store Footfall), and overall budget.
- Set start and end dates.
2. Audience Targeting
- Select target demographics (Gender, Age brackets).
- Choose preferred peak hours or day-parting schedules.
3. Screen Selection (Interactive Map)
- Filter screens by city, venue type (Malls, Commercial Tech Parks, High Streets, Metro Stations), and CPM.
- Click on screen pins on the interactive map to review individual screen footfall, resolution, and available slots.
- Add screens to your campaign plan.
4. Upload or Generate Creatives
- Upload your ad videos or images (supported formats: MP4, MOV, PNG, JPG).
- Alternatively, launch AI Studio to generate ad creative variations tailored to screen aspect ratios.
5. Review & Checkout
- Review itemized pricing, impression estimates, and schedule summary.
- Confirm payment authorization from your wallet balance and submit.
Step 3: Campaign Review & Live Delivery
Once submitted:
- Your campaign status will update to Under Review.
- Moderation completes within 2 to 4 business hours.
- Upon approval, the status changes to Scheduled or Active.
- Open Live View to track playback status and real-time impression telemetry.
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